Motion Graphics reel

SPORTS NET CENTRAL REbrand

I was tasked with taking the reins of re-branding the visuals for Sports Net Central, to run on air from NBC. I was told that the program was losing the younger demographic. I aimed to art direct this show open to be grungier and playfully modern to catch the eye of younger audiences to increase viewership.

NEXXZEN AD

I took on the role as a creative director for a newly launching barber supply company. The goal was to create an ad that was captivating, modern, short and sweet. I can proudly say that I had my hands in all aspects of creation, ranging from music production, 3D animation, branding, and art direction. I successfully increased click through rates through youtube ads.

WORKSPOT Explainer video

I collaborated with an art director to build this explainer video for a startup company. I created most of the assets in Adobe Illustrator and animated them in Adobe After Effects. I tried to keep the movements compelling, while subtle enough to not over power the message.

FontaineBleau Las Vegas

I designed these 3D animations, to be displayed on the North, South, and West exterior walls of the upcoming Fontainebleau Las Vegas hotel. I decided to create this OOH advertisement, stand out amongst other hotels.

J.cole tribute

I animated the cover of J.Cole’s 2014 Forest Hills Drive to commemorate his 7 year anniversary of releasing a classic

TIDAL COVE SOCIAL POST

I directed and executed a 3D social post pitch for Tidal Cove Water Park. I created these 3D characters from 2D illustrations and added animation, aimed at children to portray a fun and exciting experience.

Music visualizer

I designed this music visualizer for a song that I produced using Cinema 4D. The metal ball reacts to the bass frequencies of the music and causes peaks and ridges accordingly.

SPORTSNET CENTRAL SHOW PACKAGE REDESIGN

Motion Graphics Reel 2020

 WOrk portfolio

Animation Bootcamp Assignments

 

GIFS

 
SpaceExplorer_andrewLee.gif
rawthentic_native_unit.gif
rawraw.gif
noir_oversized_leaderboard.gif
noir_mobile_billboard.gif
HenryFong_320x50.gif
MemorialWeekend_320x100.gif
Previous
Previous

Designs